Which supermarkets does Grocero track?

Coles and Woolworths are fully supported at launch. Aldi is coming soon, and we're expanding to more stores — including IGA, Harris Farm Markets, and others — as the app grows.

Yes — completely free. Grocero is independent and not affiliated with any supermarket, so we have no incentive to show you anything other than the real price. Core features will always be free.

When does Grocero launch?

Grocero is launching mid-2026 on iOS and Android. Join the waitlist at grocero.com.au and you'll be first to know when it's ready — including early access before the public release.

How does Grocero compare grocery prices?

Add the products you normally buy to your basket. Grocero looks up live prices at each supermarket and calculates your total at every store — so you can see exactly which one is cheapest for your specific shop, not just for individual items. Prices are updated daily.

Is Grocero affiliated with Coles or Woolworths?

No — Grocero is fully independent. We're not owned by, funded by, or affiliated with any supermarket. That means our only job is to show you accurate, unbiased prices so you can make the best decision for your family.

How Woolworths Weekly Specials Work (and How to Get the Most Out of Them)

Everything you need to know about Woolworths weekly specials — when they update, how to find the best deals, and how to use Everyday Rewards to save more.

Woolworths weekly specials reset every Wednesday, swapping in a new rotating set of discounted groceries and household items both in store and online. Catalogues are often released a day or two early, on Monday or Tuesday, so shoppers can plan around them. Even so, Choice research found Woolworths' basket ran about 6.4% pricier than Aldi's as of March 2025 — so catching the right deals still matters.

Here's a practical breakdown of how Woolworths specials work and how to get the most out of them.

When Specials Update and Where to Find Them

Specials reset every Wednesday. The new catalogue goes live midweek, both in store and online at woolworths.com.au. The catalogue is also available through the Woolworths app, which lets you browse deals before you leave the house.

Woolworths often releases the upcoming catalogue on Monday or Tuesday — a day or two before the deals officially start. This means you can plan your meals and shopping list around the specials before Wednesday, rather than adjusting on the fly once you're already in the store.

The easiest places to check:

Woolworths app — the most complete and up-to-date view, includes personalised offers
woolworths.com.au/shop/catalogue — full digital catalogue
Third-party aggregator sites like salefinder.com.au and currentspecials.com.au — useful if you want to compare Woolworths and Coles catalogues side by side
Grocero — open the Specials tab and filter by Woolworths to see fresh, up-to-date deal data without needing to switch apps

Specials rotate on roughly a 5–6 week cycle. Popular pantry items — coffee, pasta sauce, cereal, laundry detergent — tend to go half price on a cycle of about every five to six weeks. If you miss a deal on something you use regularly, it'll likely come back around.

How the Everyday Rewards Program Works

The Everyday Rewards program is Woolworths' loyalty system, and it adds meaningful value beyond just the weekly specials — but only if you use it actively.

The basics: Scan your card at checkout and earn 1 point per dollar spent. Points convert to Woolworths dollars (2,000 points = $10 off a shop) or Qantas frequent flyer points.

Where the real value is: The weekly bonus offers. These are targeted promotions — things like "5x points on fresh produce this week" or "spend $60, get 2,000 bonus points" — that are activated through the app or emailed to members. These offers must be activated before you shop, not scanned at the checkout after the fact. Many people miss this and leave significant value on the table.

How to use it well:

Open the Woolworths app each week (or check your email) and activate any bonus offers before you shop
Set items you buy regularly on "Watchlist" or "Favourites on Sale" — the app will alert you when they're on special
Don't cash in points for small discounts; save for larger redemptions where the value is better

The Everyday Rewards program doesn't close the gap between Woolworths and Aldi on overall basket price, but for shoppers who are already buying at Woolworths for range or convenience, activating the weekly offers adds meaningful savings with very little effort.

Understanding What Counts as a Genuine Deal

Not all specials are created equal. Woolworths uses a mix of pricing mechanics that are worth understanding before you assume a "special" is actually saving you money.

Half price specials are usually genuine — these are typically the best deals and worth buying extra of when they land on non-perishable items you use regularly.

"Was/Now" pricing is more variable. A "Was $6, Now $4" deal might be a real saving, or it might be a product that sat at $6 briefly before the sale. Unit pricing is your best check here — compare the current unit price against similar products rather than taking the "Was" price at face value.

Multi-buy deals ("2 for $X") can be genuine savings or a prompt to buy more than you need. Calculate the effective unit price to check whether the deal beats buying a single item or a different size.

Catalogue specials vs. clearance markdowns are different things. Catalogue specials are planned and consistent across all stores. Clearance markdowns happen at individual store level — typically on perishables like meat, bakery items, and deli products near closing time — and can be significant. These aren't advertised but are worth looking for if you're shopping late in the day.

Building Your Shop Around Woolworths Specials

The most effective approach is to check the catalogue before you plan your meals, not after. If chicken thighs are half price this week, that's your Wednesday and Friday dinner sorted. If tinned tomatoes are on special, you buy six cans rather than one.

A few practical habits that compound over time:

Check the catalogue on Tuesday or Wednesday morning. This gives you time to adjust your meal plan and shopping list before the week gets busy. The Woolworths app makes this quick — you don't need to read the whole catalogue, just filter for the categories you care about.

Stock up on non-perishables when the price is right. Items on a 5–6 week rotation cycle will come around again, but if laundry detergent or pasta sauce hits a genuine low, buying 2–4 units is worth it if you have the storage.

Don't assume Woolworths beats Coles on every special. Both chains run weekly deals, and the best price on a specific item often alternates between them. Checking both catalogues — or comparing via Grocero — takes about five minutes and can save you $10–20 on a typical shop.

Shop specials around your list, not the other way around. The goal is to save money on things you'd buy anyway, not to fill your trolley with discounted items you don't need.

Is Woolworths Cheaper Than Aldi?

Worth addressing directly: for a standard weekly basket, Woolworths is generally more expensive than Aldi. Choice research found Woolworths' basket was around 6.4% more expensive than Aldi's as of March 2025.

Where Woolworths can compete — and sometimes win — is on specific items during deep specials. A half-price promotion on a branded product you use regularly can undercut Aldi's everyday price on the equivalent item. For this reason, many Australian households use a split-shop approach: Aldi for everyday staples, Woolworths for whatever's genuinely on special each week. For a full breakdown, see our cheapest supermarket in Australia guide.

Frequently Asked Questions About Woolworths Weekly Specials

When do Woolworths weekly specials start?

Every Wednesday. New deals go live midweek, both in-store and online. The upcoming catalogue is often released on Monday or Tuesday, giving you a head start on planning.

How long do Woolworths specials last?

Most weekly specials run for exactly one week — from Wednesday to the following Tuesday. Some promotional events (like major seasonal sales) may run longer, but the standard catalogue resets every seven days.

Do Woolworths specials vary by location?

Yes, they can. While most catalogue specials are national, some deals vary by state or postcode. Check the catalogue on the Woolworths website or app using your specific postcode to confirm which deals apply to your nearest store.

How do I find the best Woolworths deals each week?

The Woolworths app is the most complete source — it shows the full catalogue, your personalised offers, and lets you activate Everyday Rewards bonus deals. For a side-by-side comparison of Woolworths vs Coles specials, third-party tools like salefinder.com.au or Grocero make the comparison faster.

Does the Everyday Rewards card actually save money?

Yes, but mainly through the weekly bonus offers rather than the base points. Activating targeted offers before you shop — which appear in the app or via email — can deliver meaningful savings each week. Simply scanning the card at checkout without activating offers earns very little in real terms.

How often do specific items go on special at Woolworths?

Popular pantry staples typically cycle through specials every 5–6 weeks. If you miss a deal, note the date — the same item is likely to go on special again within about six weeks.

Are Woolworths online prices the same as in-store?

Generally yes, but Woolworths also runs online-only specials that aren't available in physical stores. The app or website is the best place to check for these exclusive deals.

Is it worth signing up for Woolworths Everyday Rewards?

Yes — it's free and the weekly targeted offers add up over time, particularly if you activate the bonus point deals before each shop. The base earn rate (1 point per dollar) is modest, but bonus offers can be worth several dollars per week.

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